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Welcome Uwe to the team!

Uwe Melichar joins us as our European Partner 

April 2024

Touch is thrilled to announce an exciting addition to our team. We are collaborating with Uwe Melichar. Uwe's involvement is set to greatly enhance our capabilities and expertise, marking a significant milestone in our European expansion – a long-held aspiration of the Touch team.
Uwe brings with him a wealth of experience and knowledge in design and structural expertise for brands, along with a deep commitment to sustainability, a perfect fit for the Touch family. With a background that includes studying at the esteemed Muthesius University of Fine Arts and Design and serving as Managing Partner and Head of Packaging at agency Factor for 25 years, Uwe's track record speaks for itself. His expertise in structural packaging development, packaging communication, and consulting has led him to work with renowned clients across the globe, including Adidas, Bosch, C&A, Huawei, and Nestlé, among others.
With Uwe joining the team, Touch is set to broaden its reach into non-food categories, brand communications, and branding execution. His diverse skill set will drive innovation and success, reinforcing our mission to deliver exceptional service to our clients. Based in Hamburg, Uwe's presence will facilitate connections throughout mainland Europe, bolstered by the support of the Touch team of experts. We are enthusiastic about the journey ahead and the opportunities Uwe's involvement will bring to the Touch family.
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James at NEC Packaging Innovations, Brighton

Sustainable Packaging 2050 

Feb 2024

Delighted to have participated in the NEC Packaging Innovations event in Birmingham last week! Our presentation on the design and innovation stage from envisioning a sustainable future for packaging in 2050. From exploring current trends to laying the groundwork for future innovations, we are excited to see how packaging will evolve.
Curious to learn more about our vision for the future of packaging? Reach out—we'd love to continue the conversation! 
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Unwrap a new career at Touch

Exciting Junior Packaging Design Strategist role

Jan 2024

The Touch team is growing! We’re a leading structural innovation agency, working with the world’s top FMCG brands across every FMCG category to create game-changing, future-proofed, and sustainable packaging. We’re on the hunt for an energetic, collaborative Junior Packaging Design Strategist to become as passionate about packaging as we are. We're seeking individuals with a keen interest in the ever-evolving global packaging trends, eager to learn and innovate.
Who we are 
At Touch, we are shaping things to come. By combining strategic thinking with structural design expertise, we help brands get products into hands with packaging that works for the consumer, business, and planet. 
The Position 
The strategy team are responsible for gathering insights from within and outside the business (spanning consumer experience, brand, category trends, sustainability legislation and infrastructure, as well as emerging packaging technologies and innovations) to inform and inspire our creative work.   
You’ll be required to research and analyse information independently and proactively, present learnings with confidence and clarity, and collaborate with the wider team efficiently. You will also be required to support the logistics of project delivery - creating timelines, scheduling meetings, gathering workshop materials and packaging samples. 

Working with us
In addition to a competitive salary, we are committed to creating a brilliant environment to work in. Benefits include hybrid working, workplace pension, reward each year for your work anniversary, learning and development opportunities, Perkbox membership and an Octopus electric car scheme.

Just outside Maidenhead, our converted barn is surrounded by nature making it the perfect space for creative collaboration, as well as team BBQs and courtyard lunches, come rain or shine. For us, diversity is an imperative – one that must be embedded into every aspect of how we operate. In short, we believe an encouraging and inclusive environment is key to a successful business.

What We’re Looking For 
Intelligent and enthusiastic, you will have a keen interest in consumer, food, popular culture, and design trends. Prepared to get stuck in, with a can-do attitude and eye for detail, you will take pride in creating high-quality work in close collaboration with the wider team. You will be ready to learn about all aspects of the global packaging industry, ready to bring fresh ideas and motivated to keep informed as legislation, infrastructure and technology evolves. 
You will be confident in desk-based research, writing copy, creating attractive PowerPoint presentations, and comfortable using Excel for basic budgets and timing plans.   
You will have a degree/relevant qualification and 2+ years of work in a creative/brand/consumer/trends/sustainability-focused role.  
Our industry is in an exciting period of sustainable change and Touch is proud to be shaping things to come. We are looking for someone ambitious and aiming to grow and progress within the role and agency.

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Touch Christmas Wishes

Best wishes from the Touch team 

Dec 2023

This festive season, we are continuing to support our chosen charity - 4Ocean. 

As we near the end of another eventful year, the team at Touch extends our Christmas wishes to you all. 

Our focus remains on forging a sustainable future, working hand in hand with our clients. Our industry is in an exciting period of sustainable change and Touch are proud to be shaping things to come. In 2024, we will continue to help brands get products into hands with packaging that works for the consumer, business, and planet.

We also have an exciting new launch that we can’t wait to tell you all about. 

In the meantime, we wish you all a well-deserved break and hope that 2024 is packed with positivity for all. 

Best wishes from the entire team at Touch. 
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Touch milestones

Congratulations to Adam and Chloe 

Oct 2023

It's a special milestone at Touch as we celebrate a combined 5 years of dedication from two of our team members, Chloe Fish and Adam Frost.
Chloe joined our team as a junior designer in the summer of 2021. Over the past two years, her unwavering passion for design, dedication to learning, and strong work ethic have shone through, culminating in her recent promotion to middleweight designer.
As we approach Adam's three-year anniversary with Touch, it's clear that he's an invaluable and highly respected member of our team. His dedication and exceptional talent led to his rapid promotion to the role of Design Director, where he continues to excel.
We celebrate these outstanding contributions to Touch and eagerly anticipate the milestones ahead. Cheers to both Chloe and Adam!
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Touch in Valencia

La Fiesta de la Creatividad x EPDA 

Oct 2023

Last week, the Touch team had a fantastic time at the annual EPDA gathering in beautiful Valencia, themed "La Fiesta de la Creatividad."
We connected with fellow EPDA members, creatives, and inspiring speakers, all driven by a shared passion for creativity and packaging design. The two-day conference offered a wealth of insights and ideas to fuel personal growth and business development. The diverse line-up of speakers and the picturesque venue overlooking the harbour made it a memorable event.
We're eagerly looking forward to the next EPDA gathering in Bordeaux, April 2024.
A big thank you to the entire EPDA team for making this event possible!
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BOL Repurpose Range

Touch x BOL

Sep 2023

Introducing the BOL Repurpose Range

To complement the recent successful launch of the BOL Power Shakes redesign, we are thrilled to unveil our latest innovation - the BOL Repurpose range. With repurpose, we're taking another step towards reducing carbon footprint and achieving more value from our packaging materials. Our commitment to sustainability continues with the BOL Power Shake bottles, which are made with 40% recycled content and are fully recyclable too. However, we have gone one step further to explore repurposing the packaging.
What's Repurpose all about? It's our initiative to extend the lifespan of the BOL Power Shakes bottles through the addition of minimal accessories printed in either plant-based or recycled polymer materials. By doing so, we aim to create a more sustainable packaging solution that ensures the bottle's life extends far beyond its initial use.
The Touch team has been hard at work, and we're delighted to announce that the full range of 3D CAD files will be available soon! This means that you'll have access to all the designs needed to turn your BOL Power Shakes bottle into something truly extraordinary - from practical household items to innovative solutions for everyday needs.
We believe that every small step counts, so stay tuned and watch this space! We'll be sharing updates about the Repurpose range and how you can get involved.
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EPDA Live Flash

Joe presents Designing for Sustainability 

Aug 2023

The EPDA regularly hold Live Flash events with inspirational and thought-provoking speakers. We are delighted to announce that they will be hosting an exclusive event at the end of this month featuring our very own Joe Smith, Senior Designer and proud EPDA member. 
In his presentation, Joe will comprehensively explore the packaging industry's impact on our environment and the role it should take for a better future.
Tuesday, 29th of August 2023, 5 pm to 6 pm CET
You can register for the online event HERE:
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V-Label Awards

James selected as juror for this years event

Aug 2023

Exciting news! James Pryor, Vegan, Touch Creative Director and EPDA (European Packaging Design Association) member has been selected to represent the EPDA as a juror for the prestigious International V-Label Awards 2023!
This renowned event provides pioneering brands a prime stage to showcase their vegan products to industry experts across cutting-edge categories like Sustainability, Innovation, and Marketing & Branding. Plus, there is as a chance to increase consumer engagement and build brand awareness through the Consumers’ Choice Award.
Don't miss out! Apply before August 11, 2023, and receive a 20% discount on entry fees using code JAMES20. Find out more at and be part of this game-changing celebration of vegan excellence!
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Touch summer celebrations

Summer party in the big city

June 2023

Last Friday, the Touch team came together for an unforgettable summer celebration that perfectly captured the essence of fun, teamwork, and excellent company culture.

The day kicked off with a brilliant activity at Fair Game in Canary Wharf. Our team’s competitive spirit was unleashed as we engaged in thrilling games and challenges, and a battle for the leaderboard was underway. We then travelled by Uber boat along the river and landed in Borough Market, a foodie’s paradise. To conclude the day on a high note, we gathered at the Sea Containers restaurant in the evening, where we were treated to an amazing feast that catered to all tastes, topped by Margaritas on the terrace, while the sun set over London.

Taking time out and spending a day together away from the work setting is always good. A massive shout-out to Ashley Hunt for organising this spectacular event!
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James and Guy at the EPDA

The place for ground-breaking ideas

May 2023

We are pleased to announce that the Touch team - Guy Harrison and James Pryor, will be attending the highly anticipated annual EPDA event in Dublin today. As members of this great organization, we are really proud to participate in these enriching gatherings alongside a diverse and thought-provoking line-up of speakers.

Attending events like these is a privilege, as they provide a platform for us to engage with industry leaders, experts, and visionaries. The EPDA event promises to be an inspiring occasion where ground-breaking ideas will be shared, and powerful conversations (over a Guinness or two) will unfold.
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A great day at the IFE

Packaging trends of the future 

March 2023

Yesterday was a great day at the IFE - International Food & Drink Event. Not only was our very own James Pryor part of an expert panel discussing how the latest trends are influencing innovation in food and drink packaging, but the panel was made up of some great friends of Touch and highly skilled collaborators.
Thank you for the invitation, Paul Jenkins, nice to meet you Brett Goldhawk and wonderful to see you, James Harmer. The 45-minute slot just wasn’t long enough.
The event also provided the perfect opportunity to meet up with long term connections and industry experts – good to see you Colette Connors and Lawrence Hutchison.
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IFE - International Food & Drink Event

Packaging trends of the future 

March 2023

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The Touch team are delighted to be part of the IFE - International Food & Drink Event at ExCel London in March 2023. James Pryor is part of a panel talking about packaging trends of the future with the ThePackHub Innovation Zone. Please do come and say ‘hello’ if you are planning on visiting!

You can register to attend via the link below: 
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Touch travel 

Face to face 

14 February 2023

In 2022, the Touch team reduced business travel by 80% from the year pre-covid. A stat we are proud of, but it’s still nice to have some ‘face-to-face’ interaction and meet the lovely people behind a screen from time to time.

The team’s travels over the last two weeks have taken us to some wonderful places and it has been great for human interaction and cementing relationships. Thank you for the warm welcome.
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Welcome to the team

Clare Cotton joins us as Strategy and Innovation Director 

20 January 2023

We are thrilled to welcome Clare Cotton to the Touch team!
Clare is our new Strategy and Innovation Director and has 30 years’ experience of brand innovation in FMCG working with big brands like Mars, Diageo, Reckitts but also with charities. Her time as Head of Innovation at WWF gave rise to her love of transforming brands through insight and sustainable 360' innovation.
It is a great start to 2023 for the growing Touch team and we are so pleased to have Clare on board.
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Design Agency Boost Book

Touch & EPDA Creative Collaboration 

20 January 2023

We are really proud to be members of the EPDA and were delighted to contribute to the brand-new Design Agency Boost Book!
This is a really useful tool for anyone involved in the packaging design agency so please do get in touch if you would like a copy: 
Or you can order directly from the EPDA!
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Henkel Sustainability Days

Reshaping Our Future Together

28 September 2022

It’s a huge honour to be invited to speak at the Henkel Sustainability Days conference 2022 this week. Our very own James Pryor is one of the industry experts that will share his knowledge and give insights on circularity.
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Design Thinking for Circular & Reusable Packaging

28 September 2022

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Touch Creative Director, James Pryor took to the Fachpack stage with EPDA vice president, Uwe Melichar, Vice president of Loop, Clemence Schmid and Nestle reusable pack design Lead, Tommy See Tho to discuss how the industry can embrace more circular routes to market and the future of reusable packaging.
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MacMillan Coffee Morning

Touch does Bake Off

27 September 2022

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The team took part in MacMillan Coffee Morning this year to raise money and awareness around a great cause. We took this opportunity to not only raise money but to show off our hidden baking skills (or not) and rate the bakes. Well done to Senior Designer - Joe Smith who came out on top (in our internal bake off) with his perfectly baked bread loaf. Hopefully Joe will decide to bake many more loaves in the weeks to come. 
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Sustainability in Packaging Asia

Guest speaker - James Pryor, Co-Founder & Creative Director

7-9 June 2022

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The touch team is expanding

Welcome to Chloe and Charlotte!

May 2022

We are thrilled to welcome Chloe & Charlotte to the Touch team!

Chloe graduated from Nottingham Trent with a degree in BA Product Design, including a placement year as a Packaging Designer at Nestlé R&D.

Charlotte brings a wealth of knowledge and experience to the team having worked in the creative industry for 10+ years, delivering strategic design projects across a number of global clients.

We're very excited to have them both joining our growing team!
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Ballygowan water

Touch x Ballygown x Britvic

June 2021

Ballygowan water
The Touch team is delighted to see Ireland’s own Iconic Water Brand, Ballygowan has hit the shelves recently with a new bottle design created by Touch. Working in conjunction with the forward-thinking team at BRITVIC PLC, the new lightweight design and addition of nitrogen filling on the line means that it has achieved the 20% target average weight reduction across the range in addition to rPET - delivering on both design and function as per the brief.
The move is part of a drive for 100% sustainability across the business, under Britvic Ireland’s Healthier People, Healthier Planet Strategy.
James Pryor, Creative Director at Touch commented: “We are thrilled to see the launch of the new bottle design for Ballygowan. It was a great collaborative project with the Britvic team that underpins Ballygowan’s move to target 100% sustainability”
Kevin Donnelly, Managing Director, Britvic Ireland, commented: “The relaunch of our brand captures the natural spirit of Ballygowan. This new campaign tells our origin story, from the air to the earth of Ireland Ballygowan is the most sustainable water brand in the Irish market and we are incredibly proud of that.”
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The touch team is expanding

Welcome to Michelle and Joe!

June 2021

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We are excited to welcome two new members to the Touch team - Michelle Loader, who has joined us as part of the Account Management team, and Joe Smith as a Senior Designer.

Both bring fantastic experience and expertise to Touch, and we're delighted to have them join our growing team!

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Sustainability in Packaging

Asia 2021

May 2021

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Touch is delighted to be part of Smithers Sustainability in Packaging in Asia 2021.
We can't wait for James Pryor's session on Tuesday 8th June.
Please join us!
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New Year, New Recruit! 

We're hiring!

Jan 2021

new recruit
Great news – the Insight & Innovation team at Touch are busy and we’re looking for some support on a part-time basis. 

If you have a solid strategy background, with the ability to think smartly about the best approaches to generate the strongest insights and richest opportunity areas for our clients, then get in touch. You will ideally have 7-10 years’ agency experience – coming from a background where you are conversant in consumer research as well as design and innovation strategy.
If this sounds like you (or someone you know) – please contact Pippa Nordberg  
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Free Up! 

New seminar series from Touch

October 2020

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Following on from the great feedback to our podcast series and as an antidote to the restrictions of lockdown, Touch are delighted to share our new programme, Free Up!

We have created a series of seminars designed to inspire bold, fresh thinking, with each seminar exploring a different relevant theme for FMCG.
Take a look and get in Touch to find out more.
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New Podcast - Unlocked! 

Coming Soon

April 2020

Explore the future with us and watch this space for our UNLOCKED series. We will be looking at life after lock-down and how it might change the future forever after...
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Touch at the Packaging Innovation Show 

Touch x Packaging Innovation Show

February 2020

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Touch will be presenting at the Packaging Innovations Show this Thursday, 27th February. Come along to our presentation on the Innovation Stage - Thursday @ 1pm. 
Hope to see you there!
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Touch x Maille

February 2020

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We loved working with the Maille team at Unilever. Maille, the leading French mustard brand that has set the standard for Dijon mustard for over 270 years. Since its creation, Maille is a subtle mix of tradition and modernity.
Inspired by the iconic jar form, the new easy to use squeeze bottles made with 99% 
post-consumer recycled (PCR) plastic.
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Design Effectiveness Awards

Touch x DBA

February 2020

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Roll out the red carpet, we're on our way! We’re thrilled to announce that alongside Taxi Studio, we’ve been shortlisted for a Design Effectiveness Award from Design Business Association. A huge congrats and thanks to our partner Highland Spring!
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Touch develops waste-free container for Håagen-Dazs

Touch x Loop

March 2019

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