meet the team
A collective bunch of industry experts - from insight gatherers to packaging & product
design specialists.
Our close-knit award-winning team consistently delivers time & time again, generating strong innovation growth for businesses.
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James Pryor
Co-founder &
Creative Director

James has over 20 years of expertise in the product and packaging design industry, developing major global innovation projects for Unilever, Mondelēz, P&G, Nestlé & Lucozade Ribena Suntory to name a few.


Nicki Sherlock
New Business Development Director 

Nicki has been working in the world of branding and design for over 20 years. Having worked on numerous award-winning brand launches including, Taste the Difference for Sainsbury’s, Nicki has also spent many years working with clients such as Unilever, Nestlé and Diageo on their household brands.


Guy Harrison
Co-founder &

With over 30 years of working within the design and packaging arena, Guy has a vast amount of knowledge covering insight, innovation and commercially viable 3D design solutions for some of the worlds leading brands  and industry leaders.

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Simon Trower
Client Services Director

Simon has been successfully delivering projects for 20 years for a diverse range of clients – Highland Spring, Nestlé, Mondelēz and Unilever to name a few. 


John Wringe
Non-Exec Director

John has spent over 40 years managing marcomms agencies such as Cogent and Publicis UK. John has known Touch since its inception and has been our board NED and shareholder since 2016, getting involved with all business planning and initiatives.

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Charlotte Alder
Client Director

Charlotte brings a wealth of knowledge and experience to the team having worked in the creative industry for 10+ years. Delivering strategic design projects across a number of global clients spanning a broad range of categories including Home Care, Personal Care, Food & Drink and Pet Care.


Pippa Nordberg
Strategy & Planning Director

Pippa has over 20 years’ experience in design and innovation. She has worked on a plethora of household brands for global FMCG companies including Diageo, Kellogg’s, Nestle and Danone.


Lucy Burgess
Senior Strategist 

Lucy has conducted many packaging specific market research activities in the field across the globe, spanning many FMCG categories, gathering and collating research from consumer, market trends, business insight and transforming them into inspiring creative stimulus – for global clients such Unilever, SABMiller
and Arla.


Esme Hebditch

Esme graduated from Central St. Martins with first-class honours in future-proofed, sustainable design. Bringing her creative eye to the insight team, she keenly follows packaging and product trends and seeks inspiration from everyday consumer behaviour.

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Dale Nicholls
Creative Director

Dale has helped to bring projects to life for a variety of global brands ranging from core FMCG brands such as AquaFresh, Fairy Liquid and JIF along with premium brands such as Bombay Sapphire, Carlsberg Export and Drambuie.


Adam Frost
Design Director

Adam has a wealth of experience as an industrial designer, specialising in FMCG innovation projects, and has worked with many of the biggest brands in the world, including Unilever, Danone and Kimberly-Clark.


Ashley Hunt

Ash graduated from Nottingham Trent University with a first-class honours degree in Product Design. He brings strong attention to detail to the team and a passion for creating meaningful solutions that the consumer loves and builds a strong connection with.

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Chloe Fish
Junior Designer

Chloe graduated from Nottingham Trent with a degree in BA Product Design, including a placement year as a Packaging Designer at  Nestle R&D.


Joe Smith
Senior Designer

Joe is equipped with a fine balance of technical knowledge and creative spark. He has worked on innovation projects with global clients including Unilever, Colgate-Palmolive and Mars, spanning a broad range of categories such as food and drink, personal care, and laundry.


Tim Mountain
IT & Studio Supply Manager

In his role as Studio Manager Tim oversees the smooth running of all aspects of the studio, and Touch’s online presence. Having studied animation at Norwich University of the Arts, Tim brings a quirky perspective on design to the studio.


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