With a passion for health and fitness, Lucocoa decided back in 2014 to challenge the status quo of chocolate.
The challenge was to design the brand and packaging for the launch of Lucocoa.
They wanted the brand to reflect the hand-made qualities and craftsmanship that comes with making chocolate.
They also wanted it to represent their own vibrant personalities as well as retaining a recognisable brand when shopping in larger supermarkets.
Colour and simplicity were key words used throughout.